Interactive Workshop
Computer-Aided Business Model Design
- Slides: Tools for Business Model Canvas Development.pdf
- Thesis: Computer-Aided Business Model Design.pdf
Elicitation
FROM PAPER TO SCREEN
Tool Demonstration 1:
Exercice 1: Design a business model
Freemium: Flickr (before)? Dropbox or others
A DIFFERENT VIEW
Connecting to other models
Tool Demonstration 2:
- http://phd.fritscher.ch/#/Business_Model_Diver (http://phd.fritscher.ch/prototypes/bmdiver/#/)
- https://strategyzer.com/ (Value Proposition Canvas)
Applying same interaction principals to other models
Tool Demonstration 3:
- http://phd.fritscher.ch/#/Business_Object_Modeler (http://phd.fritscher.ch/prototypes/bom/#/bom)
- http://phd.fritscher.ch/#/Strategy_Canvas (http://strategycanvas.org/)
DESIGN A BETTER BUSINESS MODEL
Best practice checking, with rules
Tool Demonstration 4:
Storytelling (concept: “business model mechanics”)
- zumba-fitness-company-of-the-year-2012 (inc.com)
- Business Model Canvas Guidelines and Checks.pdf
- strategyzer_export.js
Exercice 2: Checking coherence of the designed business model
Assessing
RULE OF THUMB CALCULATIONS
Exercice 3: Checking the numbers. Make educated guesses.
Tool Demonstration 5:
- http://phd.fritscher.ch/#/Business_Model_Calculation (http://phd.fritscher.ch/prototypes/bom/#/calc)
Evolution
USING LAYERS TO VISUALIZE TRANSFORMATION
Tool Demonstration 6:
- http://phd.fritscher.ch/#/Business_Model_Layers
- http://phd.fritscher.ch/prototypes/bmlayers/#/evolution/Valve_Corporation_Steam_platform
- http://phd.fritscher.ch/prototypes/bmlayers/#/evolution/Dell_vs_HP
Exercice 4: Evolution of iPod/iTunes -> Apps/iPhone